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Our fashion expertise

In the fashion industry mission-critical business assets consist of not only the intellectual property rights but also trading arrangements, contracts and information technology systems. Survival may depend on effective protection of these assets.

Whatever legal issue you are facing now or are likely to face in the future, our Fashion Law Group delivers industry-specific legal advice, tailored to your needs. We are passionate about the commercial issues that concern you - getting your products to customers and protecting the things that make your business distinctive.

To get your products to customers necessitates a wide range of commercial agreements as you enter into a series of business relationships. We have special expertise in advising on distributorship, agency and supply agreements. We also know the tricks behind conditions of sale. Our clients benefit from our advice on concession and franchise agreements.

We recognise that your business is unique because of its intellectual property. There are two issues that need to be considered - protection and exploitation. We advise on all forms of protecting copyright, know-how and trade marks as well as the newer database and design rights. We can assist you in the sale or purchase of a new business or when you require specialist corporate advice. This could be in relation to corporate governance matters, group reorganisations and shareholder agreements. We also handle commercial property disposals and complex portfolio sales as well as property management and leasing.

Employment problems frequently require a quick response. Our extensive knowledge and experience of the law affecting the workplace enables us to provide practical, tailored advice. And, if the worst comes to the worst and you are involved in a dispute relating to manufacture, distribution or retailing, we will seek to resolve your dispute whether at a domestic or international level.

We were extremely proud to advise SuperGroup PLC in the highest profile fashion IPO of the year which raised £125 million: £120m from institutional investors and £5m from retail investors, pricing the Company at £395 million.

Recently, we have:

  • Advised menswear brand Sunspel in its acquisition of a new lease of shop premises in West London.  The property is currently being refurbished and is due to open in time for Christmas trading
  • Advised on the opening of the By Malene Birger store on Marylebone High Street
  • Advised DKH Retail Limited (owners of the SUPERDRY brand) in preparing and negotiating distribution and supply agreements for a number of Asian and European markets
  • Acted for Design & Trade –on infringement designs and obtaining compensation and a contribution towards costs.
  • Acted for Maharishi on internet infringements by “Maharishi Sale Store” and successfully requesting a change of the company name
  • Reached a settlement on the infringement of a fashion client’s designs resulting in a royalty being paid for each item sold.
  • Obtained withdrawal and damages against a leading supermarket retailer for infringement of a fashion client’s style of t-shirts.
  • Successfully defended a well known casual woman’s wear retailer for alleged infringement of design rights. The litigation that had been threatened was abandoned.
  • Prepared distribution agreement for the following territories: Belgium, Netherlands and Luxembourg
  • Steered a number of leading fashion brands through senior executive departures - as well as advising directors of major brands on their restrictive covenants
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tel: +44 (0) 20 7628 2000
10 Finsbury Square, London, EC2A 1AF
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  • Top Ranked Chambers UK 2014 - Leading Firm
  • Ranked in Chambers Europe 2013 - Leading Individual
  • Ranked in Chambers Global 2014 - Leading Firm
  • Legal 500 - Leading Firm
  • The Lawyer UK 200 - Listed Firm
  • The Law Society Excellence Awards 2012 - Shortlisted
  • Investors in People - Bronze