FW advised SuperGroup Plc (“SuperGroup”), the owner of the Superdry brand and one of the UK’s fastest growing international branded retailers, on the acquisition of the entire issued share capital of its Benelux and France franchise and distribution partner, CNC Collections BVBA (“CNC”).
CNC (together with its main subsidiaries Snow & Surf BVBA, CNC Collections France SARL and SD Retail Netherlands) is the leading franchisee globally for the Superdry brand.
CNC is a well established fashion franchising and wholesaling business which has been operating since 1994. It manages 29 stores, with a number of further planned openings. CNC has a track record of exceptional financial growth, having delivered an increase in sales of more than 150% over the past year.
The management of CNC, including Luc Clément who is joining SuperGroup as Head of European Franchising, will be instrumental to SuperGroup’s future growth across Europe.
James Channo led the transaction and was assisted by Sharon O’Donnell.