What do Tatty Devine, Maple Jeans. Rare Pink, and The Laden Showroom have in common? They have all used crowdfunding when seeking to expand their businesses.
But as with fashion, crowdfunding comes in different forms. More particularly, is it right for your business? Well here are some crowdfunding options for the fashion industry:
Through investment-based crowdfunding, a company can gain not just investors, but also an army of brand ambassadors and potential customers. Encouraging those investors to take to social media to send out your message is potentially more powerful than a traditional marketing campaign.
Jonathan Segal, Partner