The EAA is an EU Directive which aims to harmonise EU laws to make it easier for EU-based consumers with long term disabilities to access and use certain consumer products and services.
The EEA came into force in 2019 and each EU Member State had until 28 June 2022 to transpose its provisions into national law, however at the date of this article only some Member States have done so. The national laws are set to take effect from 28 June 2025.
The EAA applies to the providers of certain services in the travel industry – including e-commerce websites and certain elements of passenger transport services (including websites, mobile apps, electronic ticketing, the delivery of transport service information and self-service ticketing terminals).
This will therefore catch most airlines, cruise companies, train companies, online travel agents and tour operators. Such businesses will have to follow specific rules to ensure that EU consumers with long term disabilities (i.e. people with long-term physical, mental, intellectual or sensory impairments) can access information in the same way as everyone else.
As with many other EU Directives, it is irrelevant where the travel company providing the service is based; if the service is made available to EU-based consumers, the business will be caught.
Travel companies caught by the EAA will need to do the following before 28 June 2025:
For instance, on a website or mobile app, corrective changes could include ensuring that the information is presented using more than one sensory channel (e.g. reading out information on the screen) or avoiding using blinking or flashing content for passengers which may suffer from epilepsy. For hardware elements of devices (e.g., self-service terminals), it could ensuring that buttons used to make selections are large and do not require much force to operate.
Helpfully, the Web Content Accessibility Guidelines (WCAG) sets out the relevant requirements for websites which will meet EU standards. Services which conform with existing EU harmonised standards like WCAG will be presumed to also conform with the requirements in the EAA.
A company may be able to bring itself within one of the EAA exemptions if it can demonstrate that:
In order to rely on these exemptions, a company must conduct a self-assessment which sets out how they meet the relevant EEA exemption criteria (i.e. the legitimate reasons why making the changes will be burdensome). Lack of priority, time or knowledge will not be considered legitimate reasons.
The exemption assessment will have to be carried out again at least every five years, or once the relevant service is altered, or if a regulator requests another assessment.
Other exemptions under the EAA include:
Businesses which fail to comply with the EAA provisions within the relevant deadlines could face large fines or be ordered to withdraw non-compliant services from the market and, in extreme cases, certain individuals within the company could be imprisoned. Each EU Member State will set out its own penalties for non-compliance.
Travel companies will need to ensure that the relevant services made available from 28 June 2025 comply with the requirements of the EAA. There are some limited exemptions which allow for a longer transition period until 28 June 2030, but these are very fact specific and unlikely to be available to most travel companies.
Travel companies could be caught by the provisions of the EAA and should therefore start looking at which Member State laws they need to be aware of so that they are able to fully comply with the relevant EU national laws. Companies should also consider whether they could fall within one of the exemptions and the actions they will need to carry out if they do.
Although the main laws are already in force, we expect the EU Commission to issue additional legislation which provides more guidance on some of the technical specifications for compliance in due course.
If you think your business may be affected by these new laws and you have any questions or would like further advice, then please contact us.